Hello world!

Posted in Uncategorized on April 30th, 2012 by toogood-admin – Be the first to comment

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Marketing Your Home with Our International Presence

Posted in Uncategorized on March 13th, 2012 by Chris – Be the first to comment

Click here for a video about Luxury Portfolio

Luxury Portfolio is an exclusive partnership that my company, Willis Allen Real Estate, is affiliated with. This gives our clients us the international presence to reach potential buyers for your property all over the world. Coronado and San Diego is such an international destination that you need someone marketing your property to every potential buyer. Here are some facts and figures to give you an idea of what Luxury Portfolio can do for you. By listing your home with us your property will be marketed in over 30 countries, to 600 member companies, 5,000 offices, and 150,000 associates. Marketing your property in countries like England, Canada, and Australia gives your home the edge to get it sold for the right price and in a timely fashion. Willis Allen Real Estate is the only Real Estate Company in San Diego affiliated with Luxury Portfolio.
Along with all of the local marketing and advertising your home will get exposure to, your technology presence is also second to none. Listing your home with us puts your home on LuxuryRealEstate.com (the most viewed, international luxury real estate website), Enormo.com (the worldwide property portal for international real estate), and of course LuxuryPortfolio.com. Our homes are also featured in Collection Magazine, The Wall Street Journal, and international consumer magazines such as Veranda, Robb Report, Departures, Forbes Life and Unique Homes to name a few. Can you afford to not have your property reach as many potential buyers as possible?? If you are thinking about listing your home and want a broker that can market your property globally call me, Chris Toogood at 619-865-3334.

The Toogood Report

Posted in Uncategorized on March 1st, 2012 by Chris – Be the first to comment

This is a sample of our complimentary quarterly report called The Toogood Report.  The Toogood Report is a look at real estate in Coronado along with real estate tips and a list of local upcoming events.  To enjoy The Toogood Report please call 619-865-3334 or email us at chris@christoogood.com and we will send you one.  Our next report will be out in June as we get ready for summer!

Are you thinking about listing your home for sale in Coronado?

Posted in Uncategorized on February 9th, 2012 by Chris – Be the first to comment

Are you thinking about listing your home for sale in Coronado? Consider getting your home on the market sooner than later!!! The sales stats are already looking better than last year, but why wait for more competition as people start to list their homes during the “busy” season? I encourage my clients to list in early February while there is only 164 listings (as of February 8, 2012) compared to 265 (July 2011) in the high season. Southern California is beautiful all year and there are always potential new buyers visiting. Plus, SERIOUS, buyers don’t just STOP looking because its January. Remember, some people relocating here are coming from Canada or England, so our mild winters might seem like a tropical haven. In fact 61 homes SOLD since November 1st 2011 and there are 31 “Pending Sales” right now.  One of these homes could have been YOURS if you had it listed during the Coronado “winter”. While the Holidays can be slower, there seems to be no real “down” time where homes don’t sell.  In fact, home sales have increased for the last six months out of eight months showing signs of an overall recovery.

The next step in “listing” your home, is to interview two or three agents that you know and trust or are referred to you by a friend. Choose local agents that actually live and work in the neighborhood of the home you are selling. Inform the agents of your desire to interview more than one agent, just so there are no surprises or hurt feelings. The main reason for this interview process is that agents will look at comparable sales differently and the pricing of your home correctly is crucial. Marketing strategy is another area of importance that can vary from agent to agent.  My company, Willis Allen Real Estate, is a leader in online, high end home, advertising. We market all of our listings internationally to 200 countries, 600 affiliates, 5000 offices and 150,000 associates and in nine languages; more than any other Real Estate company in San Diego. One tool we use, the website, LuxuryRealEstate.com, has been named “Best of the Web” and “Forbes Favorite” for six consecutive years. Willis Allen listings are placed at the top of every search in San Diego County.  My advice is to get your home on the market NOW; price it right; and choose a high tech, full service marketing company like Willis Allen Real Estate. Call me anytime for a complimentary no obligation listing analysis of your home. Chris Toogood lives and works in Coronado and is a licensed Real Estate Broker in the State of California and Oregon. 619-865-3334.

Selling Luxury Real Estate… It’s about the Company you keep….

Posted in Chris Toogood, Coronado, Uncategorized on August 9th, 2011 by Chris – Be the first to comment

This is NOT just a direct plug for the Real Estate Company I work for… It is something to consider for you best interest. If my family or I were selling a high end home in San Diego I would definitely use Willis Allen Real Estate. (Even if I were not a Real Estate Broker associate) That being said I would list any home with them because of their commitment to their clients and their overall high standards.

Attached is a video about our affiliates and Luxury Portfolio and how we do online marketing locally and to the entire world. Willis Allen Real Estate sells more Luxury homes than any other company in San Diego.  http://youtu.be/E-XSfCI3Ihc 

         At the very least have me or another Willis Allen Realtor come out and evaluate your home. We will give you a full market and pricing analysis completely free of charge or obligation. You owe it yourself and your family to use the very best tools and training available at your disposal. Use Willis Allen Real Estate.

 

Listing Time is Here….

Posted in Broker, Chris Toogood, Coronado, Home search, Listings, online, realtor, San Diego, SOLD, Uncategorized on April 21st, 2011 by Chris – Be the first to comment

     Listing your home for sale in Coronado this spring? Consider getting your home on the market sooner rather than later. The sales statistics are looking better than last year, but why wait for more competition as people start to list their homes during the “busy” season? I encourage my clients to list in early February.  Southern California is beautiful year round and there are always potential new buyers visiting. Remember, some people relocating here are coming from Canada or England, so our milder winters might seem like a tropical haven.   A home on Ocean Blvd. just SOLD in March in only 14 days for 6.45 Million. Another home on Coronado Ave. is pending for 5.9 Million after only 4 days on the market. In fact, there have been 56 homes SOLD since January 1st and there are 28 “Pending Sales” right now.  While the Holidays can be slower, there seems to be no real “down” time where homes don’t sell.  In fact Homes sales have increased for the last six months out of eight months showing signs of an overall recovery.

         The next step in “listing” your home is to interview two or three agents that you know and trust or are referred to you by a friend. Choose local agents that actually live and work in the neighborhood of the home you are selling. Inform the agents of your desire to interview more than one agent, just so there are no surprises or hurt feelings. The main reason for this interview process is that agents will look at comparable sales differently and the pricing of your home correctly is crucial. Marketing strategy is another area of importance that can vary from agent to agent.  My company, Willis Allen Real Estate, is a leader in online, high end, home advertising. We market all of our listings internationally to 600 affiliates, 5000 offices and 150,000 associates; more than any other Real Estate company in San Diego. One tool we use, the website, LuxuryRealEstate.com, has been named “Best of the Web” and “Forbes Favorite” for six consecutive years. Willis Allen listings are placed at the top of every search in San Diego County.  My advice is to get your home on the market NOW; price it right; and choose a high tech, full service marketing company like Willis Allen real Estate. Call me anytime  for a complimentary no obligation listing analysis of your home. Chris Toogood licensed Real Estate Broker in the State of California and Oregon. 619-865-3334.

Halloween Carnival & Haunted House…. PLUS Main Street Fun…

Posted in Chamber of Commerce, online, Website on October 26th, 2010 by Chris – Be the first to comment

Halloween Carnival & Haunted House

Location: Coronado Community Center
Street: 1845 Strand Way
City/Town: Coronado

The City of Coronado puts on a great event for young kids and teen-agers.

3:30-4:30pm Less Scary for Preschoolers (Halloween Carnival)
4:30-5:30pm Regular for Everyone and at 7pm there is a teen dance….

Halloween Carnival from 3:30-5:30pm for kids younger than 6th grade. You can purchase tickets for different events. Crafts, grub, cupcake walk, prizes and more! At 7pm, there is a teen dance and haunted house for middle school kids (6, 7 and 8th grades). Cost is $12.

ALSO, Sunday OCTOBER 31st Coronado MainStreet sponsors sponsors the popular Downtown Ghostly Halloween. This year, Halloween is on Sunday, October 31 and merchants in the central downtown will be prepared to welcome trick or treaters from 3:30 PM – 5:30 PM that afternoon.
            MainStreet will have a cauldron in Rotary Plaza to collect entry coupons for a drawing for Coronado Currency, MainStreet’s citywide gift certificate program. The coupons will be on fliers sent home with the Coronado children. Each year, children in Coronado preschools and K-5 are notified.

In addition, MainStreet Board Members will be handing out “Ghostly Goodies” in the Plaza. MainStreet members will also be distributing candy to merchants who run low. “Sorry we are out of Treats” fliers will be posted by the businesses when the Halloween treats are gone.

For More details go to http://www.ecornado.com or call Chris Toogood 619-865-3334

                    There is also something for ADULTS at the Hotel Del Saturday, October 30, 2010 | 7pm – 11pm

Haul out your favorite costume and join us at San Diego’s most haunted hotel for an adults-only Halloween bash. We’ve already got the spirits … let’s bring on the wine!

The fun begins in the ghoulish Garden Patio with grown-up trick-or-treating and the often more popular, trick-or drinking. Venture from station-to-station and get treated to a variety of wine and chocolate tastings from ENO Wine Room. “Night of the Bat” cocktails will also be available.

Then, progress over to the creepy Crown Room for food and dancing at the ultimate poltergeist party. Enjoy lavish hors d’oeuvres at a variety of food stations, a fun costume contest plus dancing to your frightful favorites played by our dreadfully delightful DJ. Plus you might even see Kate Morgan, our resident ghost!

$100 per person (includes tax and gratuity)
Call for reservations         619-522-8490

Living in Coronado…this week.

Posted in Chamber of Commerce, Coronado Real Estate, Fun, Home search, online, realtor, San Diego, Website on August 17th, 2010 by Chris – Be the first to comment

         I love Coronado, California…. I grew up here and have absolutely enjoyed the whole experience.  Coronado is one of the most unique and beautiful beachfront cities in the world. Located just minutes from downtown San Diego, this enchanted “island” has it all – beaches, parks, numerous recreational activities, highly rated schools, top notch municipal services, a wonderful climate and an ideal location. Most people believe there are no homes under a million dollars. There are actually 49 homes in Coronado under 1M right now. Here is a link introducing myself and my new Home search website http://www.youtube.com/watch?v=lGfKGBiJ70Y .

         The Chamber of Commerce has a lot of helpful links for things to do in Coronado, restaurants to go to, etc. Here is the link for that website. http://www.coronadochamber.com/ .  They are actually going through some website updates, so if they can’t answer your questions feel free to give me a quick call. Another great link to learn about Coronado is “Ecoronado” http://www.ecoronado.com. I just signed up for six tennis lessons for only $32.00 thru the Adult education program (ROP) http://adultedreg.com/coronado/  Or you could try surfing, Spanish or pottery.  Another great resource is the City of Coronado Recreation services where you can find more great deals on fun things to do. http://online.activecommunities.com/coronado 

              I will keep posting more links about Coronado and San Diego. My next Blog will have info about our great Library system and school system. As always, feel free to call me anytime with any questions. I am a full time, full service Realtor. 619-865-3334.

              Cheers, Chris Toogood

Searching for Homes Online

Posted in Coronado Real Estate, La Jolla Real Estate, realtor, San Diego, San Diego Real Estate on August 2nd, 2010 by Chris – Be the first to comment

It’s proven that over 87% of buyers are shopping online for homes first, before driving around to look at homes in person. Some are waiting to contact a Real Estate agent after doing their online searching. Others like to work hand in hand with a REALTOR from the start. It’s a nice blend to have the REALTOR send you homes while you do your own online searching. The Real Estate Broker often knows of homes that are not listed, but are for sale, and can email the information and pictures to clients. I also set up clients on an automatic send list. That way the minute new properties are listed, the client will receive an email with details. I personally love working with clients like this. It can help educate a client about the property values in an area and help them get a sense of what they might be able to afford or even want to spend in a certain area. And I enjoy the team effort feeling of finding a clients dream home.

I also use the online tools when helping someone sell their home. In fact, when I take a listing I often email the sellers all the different comparable sales in the area so they can get a feel for exactly how to price their home. It’s helpful, of course, when there are lots of pictures and videos of the homes. I think every agent listing a home for sale should attach  pictures and videos. If so many people are looking at your home for sale online, you need to maximize the potential that they will want to see it in person.

Remember, not all Real Estate websites are equal. I personally do not like the ones that force you to sign up or give your contact info out before you even get to search. I like to let people search right away and then decide if they want to use me or not. When I had my website http://www.toogoodrealtors.com first built I stressed that I wanted it easy for new clients to be able to search for homes quickly and easily. Enjoy and happy hunting. Here is a quick youtube video I added to introduce myself and my website http://www.youtube.com/watch?v=lGfKGBiJ70Y

Cheers,

Chris Toogood

Localized Statistics

Posted in Coronado Real Estate, realtor, San Diego, San Diego Real Estate, statistics on July 27th, 2010 by Chris – Be the first to comment

Most Realtors and home owners agree that it is still a buyer’s market around the country and here locally in Coronado and San Diego.  However, sales are increasing and home prices have risen in some areas in 2010. Even though the qualification process for home loans is more stringent these days, money is still being lent and interest rates remain at all time lows. If you already own your dream home it might be time to consider a second home or real estate investment in San Diego.

In addition, it’s still a great time to sell a home.  As a seller, one of the first things you must evaluate is the desirability of your location. While the national economy and housing market are important to a certain degree, the market conditions you should be looking at are localized statistics. Markets and their conditions range widely from state to state, community to community, and even neighborhood to neighborhood within a community. This is especially true in the beautiful neighborhoods of Coronado and San Diego. If you live in a neighborhood that is highly desired due to its school system, local amenities, or even status and prestige, then you may find yourself in a continual sellers market, where you will always be in the advantage.

Market conditions in San Diego, like any area, are changing all the time. In a city as large and varied as San Diego keeping current is the key. If you’d like to review your current localized statistics by taking advantage of a complementary market analysis, please feel free to call me at 619-865-3334.

Cheers,

Chris